Have you ever wondered what makes great companies tick? In his 2020 book BE 2.0 (Beyond Entrepreneurship 2.0): Turning Your Business into an Enduring Great Company, legendary business book author Jim Collins explains several of his most transformative leadership techniques, including lessons learned from his late mentor, Bill Lazier. Tune into this audiobook summary from Next Big Idea Club to hear Jim Collins share five key insights from BE 2.0 (Beyond Entrepreneurship 2.0): Turning Your Business into an Enduring Great Company. Learn about trust wagers and a map that Jim compiled that presents a unified vision of company creation. Explore true leadership and what it takes to build something great. Plus, start thinking about how you will change the lives of others for the better.
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