Ever wondered about how thought leadership and lead generation intersect? In this course from Thought Leadership Leverage, join CEO and founder Peter Winick as he interviews Dani Buckley, the vice president and general manager of LeadG2, about how powerful it can be to share thought leadership in your industry, even if you never get anything in return.
Find out why thought leadership is such a great source for lead generation, as well as how to create content that a sales team can easily access, assess, and measure for success. Dani offers insights, strategies, and real-world examples to illustrate ways you can take your sales enablement to the next level. By the end of this course, you’ll be ready to take the time to better understand your role, make more consistent content, and speak directly to your audience.
Note: This course was created by Thought Leadership Leverage. We are pleased to host this training in our library.
Learn More